Wednesday, October 12, 2011


“Organization Spotlight”

As proud FIU Business Alumni you are probably looking for new ways to get involved with students. Each day a new post will be added highlighting one of the 11 business organizations on campus. If you are looking to get involved reach out to Yanyn San Luis Student Relations Coordinator or me, Claudia Capdesuñer, Alumni and Student Relations Assistant.


American Marketing Association, Est. 2001

The American Marketing Association is the largest marketing association in North America for students, professionals and organizations involved in the advancement of marketing worldwide. The AMA chapter here at FIU is known for its creativity and innovation through their many on and off campus projects. They work with major companies such as Chevy to increase brand awareness at FIU and the Miami area as well as promote Chevy vehicles.

Along with exciting marketing projects and opportunities they are also involved with community activities including the Susan G Komen Race for the Cure and “AMA Saves Lives” a campaign designed to raise organ donation awareness and increase organ donor registrations.

“Industry Nights” have also become a huge staple for the AMA chapter here at FIU. Students looking for professional development and careers in marketing are eager to attend these nights where companies such as JCPenny and Proctor and Gamble come to speak to the best marketing students at FIU. Along with these nights AMA also hosts several workshops to help students develop as better leaders both in and out of the marketing profession.

An imaginative spirit, the ability to put together great projects, community involvement and professional development have all helped AMA at FIU become the 2010-2011 Platinum International Collegiate Chapter of the Year – in other words, number one in the nation. Each year they have the opportunity to display their projects and compete in several different events at their conference held in New Orleans, Louisiana.

How can you become involved with AMA? Look for them on Facebook at http://www.facebook.com/AMAFIU or follow them on Twitter at http://www.twitter.com/AMAFIU or you can always check their website http://www2.fiu.edu/~ama/AMA2/index.html

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